Mark has found this.  It's an alarm clock that runs away and hides every time you press the snooze button, hiding in a different place each time, forcing you to get the fuck out of bed you lazy sod.  I might just have to get one.
The real genius of this invention, from a marketing point of view, is that customers will regularly have to buy replacements after angrily killing the little bastards on bad mornings.
Update:
Here's Clocky the clock's homepage.  He's made of carpet.  Cool.
Apparently, it was invented by the same person who brought us this bizarre computerised speaking bag-curtains-belt-phone thing.  A great mind is at work.
 
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